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TIME: Almanac 1995
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<text id=92TT2154>
<title>
Sep. 28, 1992: Reviews:Television
</title>
<history>
TIME--The Weekly Newsmagazine--1992
Sep. 28, 1992 The Economy
</history>
<article>
<source>Time Magazine</source>
<hdr>
REVIEWS, Page 70
TELEVISION
Game Shows Get Gamier
</hdr><body>
<p>By Richard Zoglin
</p>
<qt>
<l>SHOWS: LOVE PROGRAMS</l>
<l>TIME: Daytime and late night</l>
</qt>
<p> THE BOTTOM LINE: Need a nationwide audience for your
relationship problems? TV is here to help.
</p>
<p> "If you're infatuated with someone," urges host Bob
Eubanks at the end of the new game show Infatuation, "don't call
them. Call us." A perfect appeal for the '90s. Why pursue your
romance in private when you can confide your feelings to
millions of TV viewers? In the process, you can get coached by
the very same sensitive guy who used to goad feuding couples on
The Newlywed Game. You might even score.
</p>
<p> The walls of privacy continue to be bulldozed by
television. Video cameras are nosing their way into courtrooms
and police patrol cars. The victims of child abuse and incest
disclose their darkest secrets to Oprah, Phil and Geraldo. Now
a spate of game shows--half a dozen currently on the air, with
several more in the works--are eavesdropping on the few
private areas left for ordinary people: love, romance and--in
leering if not explicit terms--sex.
</p>
<p> Though the granddaddy of the genre is the venerable Love
Connection, the current trailblazer is Studs, the syndicated
show that has drawn top ratings by reaching new depths of bad
taste. The premise: two hunks are sent on dates successively
with the same three women, then appear on the show to guess
which ones made various comments about them. The remarks are
suggestive sound bites like "He gasped in amazement when I
slurped down that beef" or "A few sparks, a big thrust and his
mighty rocket started to rise." The real meaning, however, is
usually banal; the comments, no matter how innocent (the beef
was filet mignon; the rocket, fireworks on the beach), have been
reprocessed by the show's writers for maximum double-entendre
effect.
</p>
<p> If Studs shows how eager people are to reduce their
romantic lives to salacious gag lines, the syndicated That's
Amore demonstrates how adept some folks are at turning marriage
into sitcom material. Under the guiding hand of a dapper Italian
host named Luca, couples restage their marital spats as if they
were auditioning for a spinoff of Married...with Children
("You are the boss of nothing!" "Where were your brains--your
rear end?"). At the end of each episode, the audience selects
a victor. But it matters little: the prize in either case is a
"second honeymoon," so the couple can make up--or, more
likely, share a good laugh.
</p>
<p> The scramble to find further variations on the love-show
formula has strained producers' ingenuity. In A Perfect Score,
on CBS's late-night schedule, a contestant is presented with
three prospective dates. The twist is that the candidates are
interrogated by three of his or her friends. Their questions are
relatively serious and to the point: "Jackie has two children.
How do you feel about an instant family?" The problem is that
Jackie is onstage listening to everything; why doesn't she just
choose the guy herself?
</p>
<p> Personals, another CBS late-night entry, is just as
nonsensical. The main contestant is again presented with three
possible dates, culled from video personal ads. A former Playboy
model, for instance, is looking for "the Marlboro Man" (one
candidate describes himself as "a sleek, blue-eyed stallion, 21
hands high, with a passion for horses"). The winner is
determined by which of the three can best divine the
contestant's likes and dislikes. Example: Who is his personal
hero--Michelangelo or Arnold Schwarzenegger? Somebody has
confused The Dating Game with The Newlywed Game: the
how-well-do-you-know-your-mate gimmick doesn't work for people
who have never met.
</p>
<p> The syndicated Infatuation at least plays fair by its own
voyeuristic rules. The show brings on people who have a secret
crush. First they tell their story; then, after the object of
their affection is brought out, they make a romantic pitch on
camera. The nosy Eubanks chimes in with sappy comments like "You
know what she's saying--she loves you." But Infatuation rings
truer than most of this sorry ilk: the upshot of the romantic
overture is just as likely to be a turndown as an embrace.
"She's so tempting," hedged one man. "In my own way I have a
love for her. Still, there are certain things that make it
difficult for me..." Saying no to a hot date on national TV;
now there's a stud.
</p>
</body></article>
</text>